Bluesky Metrics
This article explains the available Bluesky metrics and how to interpret them in the analytics section.
Bluesky
Bluesky data is organic.
Considerations
When you connect your account, data from the last 30 days is retrieved, except for follower count, which is tracked from the first connection and while the account remains connected.
The number of followers gained and lost may not match the total follower count. This is because Bluesky does not remove blocked accounts from the total count, while the balance is based on real accounts.
The API does not provide the impressions metric, so engagement cannot be calculated.
Community
✅ GROWTH
Followers: The total number of followers on your account.
Following: The total number of Bluesky accounts you follow.
Posts: Number of posts published during the selected period.
Followers growth: Growth in followers during the selected period.
Following growth: Growth in accounts followed during the selected period.
Daily followers: Average number of followers gained per day in the selected time frame.
Posts per week: Average number of posts per week in the selected time range.
💡 Hover over the arrow next to the metrics to see the percentage change compared to the previous equivalent period. For example, if you select one week, it will compare with the previous seven days.
✅ FOLLOWER BALANCE
Follower balance tracks all changes in your follower count. If a follower unfollows and then follows again on different days, that counts as two separate actions. Keep in mind that the number of followers gained and lost may not match the total count, because Bluesky does not remove blocked accounts while the balance is based on real users.
Follower balance helps analyze how your community responds to your posts and which days bring the highest gains or losses.
Gained: Followers gained in the selected period.
Lost: Followers lost in the selected time range.
Posts: Difference in the number of posts between the current day and the start of the selected period.
✅ ACQUISITION
Gained – Lost: Net follower change within the period. The list is sorted from most recent to least recent.
Follows you: Indicates whether the account currently follows you.
Posts published during the period
Shows the posts published within the selected period. The data displayed corresponds to the accumulated performance of each post from its publication date up to yesterday. The filter only determines which posts are included based on publication date.
✅ SUMMARY
Engagements: Total interactions during the selected period, including likes, replies, reposts, and mentions.
Posts: Total number of posts published during the selected period.
✅ INTERACTIONS
Likes: Total number of likes on posts during the selected period.
Replies: Total number of replies to your posts.
Reposts: Total number of reposts of your posts.
Mentions: Total number of times your posts were mentioned.
Posts: Total number of posts during the selected period.
Daily likes: Average likes per day.
Likes per post: Average likes per post.
Daily reposts: Average reposts per day.
Reposts per post: Average reposts per post.
✅ POST LIST
Type: Post type, such as text-only, photo, or video.
Date: Date of the post.
Likes: Total likes on the post.
Replies: Total replies to the post.
Reposts: Total reposts of the post.
Mentions: Total times the post was mentioned.
Competitors
✅ COMPETITOR LIST (SUMMARY MENU)
Followers: Total number of followers of the competitor’s account.
Following: Total number of accounts the competitor follows.
Posts: Total number of posts made by the competitor.
✅ COMPETITOR LIST (MORE STATS MENU)
⚡️ COMMUNITY
Growth: Total data for followers, following, and posts.
⚡️ POSTS PUBLISHED DURING THE PERIOD
Interactions: Total number of likes, replies, reposts, mentions, and posts during the selected period.
Post list: A list of the competitor’s posts, including type, date, total likes, mentions, replies, and reposts.